Web Design Articles for Irish Businesses
- Accent Webs

If your website sells or takes bookings from the public, and your business has ten or more staff, the European Accessibility Act very likely applies to you. If your website only describes your business, or you are a microenterprise, it

Most web design trend articles are written for designers. They dwell on aesthetics, tooling and technique, and skip the question an Irish business owner actually needs answered: will this make my website work harder for me? This piece sticks to

Web Design Myths Debunked: What Irish Business Owners Need to Know Last month, an Irish restaurant owner told me his website looked fine because “people just want to see the menu anyway.” His beautifully designed physical restaurant was losing customers

Getting More from Your Website Traffic Your website might be attracting visitors, but how many actually become customers? Conversion rate optimisation helps Irish businesses turn more website visitors into paying customers without spending extra money on advertising. Many Irish business

Why Does Professional Colour Strategy Matter for Irish Business Websites? Most Irish businesses spend heavily on advertising, social media, and content. Yet many overlook a fundamental factor that shapes customer trust before a single word is read: colour. Poor choices

Typography is an essential aspect of design and communication, and understanding the different elements of typography can greatly improve the effectiveness of your work. This collection of articles covers topics such as font selection, spacing, readability, and more, providing valuable

Your website may look professional and work perfectly well for you, yet still stop some potential customers from reading about your services, completing a form, making a booking or buying a product. The problem is rarely one dramatic fault. More

Most Irish business owners are told they need a website built on a CMS, but rarely told what that actually means for their business or why the choice matters. Pick the wrong platform, and you can spend years paying to

Does your business really need a website? Well, yes and no. Ask any expert, and they’ll tell you to seriously consider setting up a business website. But maybe when you look at your business journey, you’ve crossed milestones beyond your

When and How to Refresh Your Online Presence Your website might be silently costing your Irish business customers without you realising it. Outdated websites create poor first impressions, frustrate mobile users, and fail to convert visitors into enquiries or sales.

We sell maintenance, so take the recommendation with that in mind. What follows is what the work actually involves and what goes wrong without it, drawn from the sites we look after and the ones we have taken over from