Web Design Articles for Irish Businesses
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Articles & Resources on Web Design
This section contains articles and resources on web design and related topics. The aim is to provide clear, practical information to help businesses and organisations make informed decisions about their websites.
Browse the latest updates, best practices, and insights on creating effective, well-structured websites.

User Experience Metrics for Irish Businesses: What to Track and Why
A Dublin solicitor recently complained that visitors spent less than 30 seconds on his website before leaving. When I looked at his analytics, the problem was obvious: his homepage took 8 seconds to load and buried his contact information below

Visual Storytelling for Irish Businesses: Modern Content Formats That Work
An Irish restaurant owner once told me she tried Google Web Stories in 2022 because someone said they’d revolutionise her online presence. After spending weeks creating them, she saw minimal results before Google quietly scaled back the program in 2023.

Small Business Website Design Ireland
Your Basic Implementation Guide Most Irish business owners recognise the importance of having a website, but many struggle with where to start or what works best for their customers. After fifteen years designing websites for Irish businesses, I’ve seen what

Conversion Rate Optimisation (CRO) for Irish Businesses
Getting More from Your Website Traffic Your website might be attracting visitors, but how many actually become customers? Conversion rate optimisation helps Irish businesses turn more website visitors into paying customers without spending extra money on advertising. Many Irish business

The Hidden Pitfalls of DIY Web Design: Challenges and Limitations
DIY Web Design for Irish Businesses: Understanding What’s Involved Many Irish business owners consider building their own websites, and it’s a perfectly reasonable option to explore. Modern website builders have made many aspects of web design more accessible than ever

Professional Colour Strategy for Irish Business Websites
Why Does Professional Colour Strategy Matter for Irish Business Websites? Most Irish businesses spend heavily on advertising, social media, and content. Yet many overlook a fundamental factor that shapes customer trust before a single word is read: colour. Poor choices

Typography for Irish Business Websites
Typography is an essential aspect of design and communication, and understanding the different elements of typography can greatly improve the effectiveness of your work. This collection of articles covers topics such as font selection, spacing, readability, and more, providing valuable

Web Accessibility for Improved Web Design in 2025
Web Accessibility for Irish Businesses: A Basic Guide One in six people in Ireland lives with some form of disability. That’s over 800,000 potential customers who might struggle to use your website if it’s not designed with accessibility in mind.

What is a Content Management System (CMS)
Choosing the Right CMS for Your Irish Business Website If you’re running a business in Galway, Mayo, Clare or anywhere in Ireland, you’ve probably been told you need a website built on a “CMS.” But what does that actually mean

Website Performance Optimisation for Irish Businesses
Speed That Converts Website performance directly affects whether Irish customers stay on your site or move to competitors. Slow-loading websites frustrate visitors and cost businesses real money through lost enquiries, abandoned purchases, and poor search engine rankings. Irish businesses face

eCommerce Design for Irish Businesses in 2025
Building Trust and Driving Sales eCommerce success in Ireland depends on more than just having products to sell online. Your website design directly influences whether Irish customers trust your business enough to provide payment information and complete purchases. Many Irish

Minimalist Web Design for Irish Businesses: Clean, Modern Website Solutions 2025
An Irish business owner recently asked me to redesign her website because potential clients told her the old site looked “too busy and confusing.” The original design crammed multiple fonts, bright colours, and excessive graphics onto every page. After implementing
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